Articles

Wine

Moevenpick-Wein.com, Switzerland's #1 site for quality wines, relies on Prediggo for all its personalization needs. Moevenpick Wein selected Prediggo over every other commercial recommendation engine because of Prediggo's semantic attribute modeling capabilities.

One of Moevenpick Wein concerns was that the "Customers Also Bought" approach would, without manual intervention, show Champagne recommendations to every user for several months after the holiday season!  With Prediggo semantic modeling this is not an issue and the effectiveness of our recommendations was validated through A/B testing against their old recommendation system.

Moevenpick is so happy with our performance that they will  soon implement our Advanced Search, along with a specific iPhone app.

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www.moevenpick-wein.com

Solutions

  • Sales Assistant
  • Search Assistant

Platforms

  • Hybris

Results

  • Interaction Rate        40%
  • Baskets Impacted     30%
  • Sales Facilitated       14%
  • Long Tail Items          50%

Case Study


Awards

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The Prediggo project on Moevenpick wine was awarded silver in both Business Efficiency and Innovation  at the Best of Swiss Web 2010

We would like to thank Unic for the amazing integration of the Prediggo Library on Moevenpick Hybris Platform.

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